Market research Iraq also uses to gain information about the data on the local and global market. The companies usually there are tools that include quantitative research and qualitative research. Each company has different services and tools. For quantitative, there are services that they give.

  • Awareness, usage, and attitudes studies
  • Packaging evaluation
  • Shopper research’
  • Market potential studies
  • Promotion

In quantitative research that tools used on market research’s companies in Iraq by the company.

Face-to-face interviews (door to door, street or in the shop)

The companies try to find the respondents to give comments about their product. So that, interviewer and respondent meet face-to-face or the interviewer can meet the respondents in street or shop. The company also can come door to door to get the data for market research Iraq companies needed for your business.

Telephone interviews

The data can get also by telephone. Thus the interview does by using the telephone where the company call the respondent to know how they perceptions about the service or brand of product. From that, the company will get the data.

Online interviews

Nowadays, interview by online is the most popular. We just need an internet connection and can get the data survey that we needed. The respondent is got on internet and interview online to make it easier without face-to-face. It is so efficient. The company of market research almost does this thing to find the data accurately. not only in Iraq but there are companies in the other countries do the same thing.

The services included qualitative research given by the company of market research Iraq such as decision making and purchase process, shopper understanding, brand etc. In qualitative research that tools used on market research’s companies in Iraq by the company.

Focus on group discussion

The company usually uses qualitative research through a focus on group discussion. It will discuss the service and product and get the data. So the data is used on market research to help your business.

Product placement

Product placement is to gain exposure for the products. It also knows as embedded marketing. The data can get by product placement for specific brands or product are incorporated such as a company with specific promotional intent.


The data also can get by observation. The company gain information of the data by observation in-home or store because they have the data to help market research. This tools of collection data are most popular than another tool.


Duties of a Thailand Management Consulting Company

According to literature, one of the first consultants in the world is Arthur D. Little who established his business in 1886 in Cambridge, Massachusetts. He initially gave technical support or helped with engineering to his clients. At the beginning of the 20th century, Booz Allen Hamilton started a similar business. starting from that time, many other companies emerged including Thailand management consulting.

Following that event, James Kinsey – a professor from Chicago University – established an accounting and engineering advisors’ company which used different approach and framework. This corporation did not employ regular engineers, instead, it chose experienced executives that have been trained with a set of analysis and knowledge that are considered temporary at that time.

The main things that had to be mastered by employees are strategy, policy, goals, organization, procedure, facilities, and personnel.

What duties have to be done by Thailand Management Consulting?
Each consulting company has their own philosophy and framework, whether it is an individual consultant or a consultant that does their job with other people in their team. However, generally, consultants do similar jobs such as pitching, research, analysis, and report writing. This cycle goes continually and repeatably.


The main goal of pitching is to offer and sell services. This activity includes preparing documents, researching which clients are the most prospective, creating a proposal, and conducting a presentation (or called sales pitch) to clients.


The next task is conducting secondary research to clients and related industries by using internal manpower or external resources. This also includes conducting interviews about the needs of clients and getting acknowledgement about the process going on within a company. This will also help clients in overcoming problems faced by their companies.


This step includes several steps such as 1) making a mathematical model of collected data using Excel or other modelling software. 2) helping in arranging the recommendations needed. 3) preparing the final presentation (or called “deck”) in the form of a PowerPoint slide. 4) helping clients to understand their discoveries and applying the recommendations made.


In the implementation stage, Thailand management consulting will act as a project manager who makes sure that all procedures are done correctly. They will also execute system integration and test out the recommended system for IT consulting firms. After the project is finished, they will do the documentation.


This is a more passive stage in the consulting cycle; however, it is still very important. When not involved in a project, the consulting team will help in the internal research team, fill out time tracking and expense report forms, and write publications in the form of a book or journal.


Fields Focus Of Market Research Kazakhstan

Market research Kazakhstan is the strategy of marketing research to involve market and global interest. The companies in Kazakhstan generally have the purpose to present real data accurately. There are fields focuses on market research Kazakhstan that very famous in the world.

1. Technology

There is no anyone does not know technology. Technology is very popular and it is useful to help people and do anything easier. Technology also included internet. Internet In Kazakhstan has increased in 2013. So, many companies identify the best strategies for market research. Market research Kazakhstan also focuses on telecom and digital media industries. Then, the companies give services and products such as e-commerce, mobile and PC, all things related data centres, software and operating systems etc. Technology has affected market research Kazakhstan.

The other companies need market research for their business so there are company conducts market research for your business. It can be useful to give them a project work to make you need for example your business need data centres. They will provide and find the data for your business with their services.

2. Healthcare

Market research is not only focused on the sector of technology, but also in healthcare. Kazakhstan is one of the countries that work hard in the healthcare sector. In 1990 had decreased because lack of funding, equipment of medical and technology had to change. So that the companies in Kazakhstan that working in market research Kazakhstan know that there is wrong thing healthcare in Asia. The companies also analyze mobile-health and make a team in the hospital to acquire or build new healthcare facilities. The companies on market research have experience of healthcare products and services, from medical devices, patient monitoring, health information systems, etc.

3. Production or manufacturing

Kazakhstan is one of the countries in Central Asia has a wealth of economy. Kazakhstan is also a producer of oil and already export oil and gas. Kazakhstan also has a very wealth where iron, copper, aluminium, zinc and uranium are all found. The companies of market research Kazakhstan focus on the local and global market. They try to find a data about the marketing strategy of a variety of sectors include the manufacturing & processing, heavy machinery & trucks, industrial & engineering equipment, industrial tools and parts, automation, testing & control, aftermarket, supply chain and logistics. Thus, they as a provider to find essential data in respondents or survey. The companies will help you to do research about production and manufacturing.


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